G - Goals
After graduating from the MA CCI program, I will enter into a project manager role at a small, independent online marketing company, focusing on digital media and social networking. I will apply the knowledge and skills obtained from my MA and from my dissertation to have a successful career in the new media sphere.
R - Reality
The following factors will help to make this goal attainable and realistic:
-My experience from working as a publicist in the music industry.
-My CV and Cover Letter which I've revised and looked over with the HR director of a large Creative Corporation.
-My internship during my MA CCI program.
-Knowledge gained from my MA dissertation.
O - Options
There are many, many positions within new media and online marketing companies. At the moment, I believe I would like to focus on social networking for brands in entertainment. As I intern and learn more, I may move more towards marketing for corporate brands, or I may move more towards solid digital marketing instead of social network campaigning. It's important that I keep my options open and take everything into account.
W - Way Forward
I've already begun to implement my strategy by researching the companies which are listed in my last post. I now have a working list of organizations on which to focus. By the end of the first term, I will have contacted each firm to inquire about internship opportunities. I plan to interview for internships at the end of this term as well as the beginning of next.
